Pooram is the great elephant pageant of certain temples in Kerala. Bejeweled tuskers numbering ten to hundred, line up for this exotic spectacle with mahouts sitting atop them carrying the muthukuda (tinsel covered silk parasols) and waving the venchamaram (white tufts). The pageant is accompanied by the panchavadyam, which gradually works up to a crescendo. The most fascinating aspect of the pooram is the Kudamattom ritual; the ceremonial synchronized changing of the colorful parasols held aloft the elephants.